Get the maximum value out of the content from The Social Media Pantry Collective.
MISE EN PLACE
Download the captions, blogs, and images into your Dropbox account.
SOCIAL MEDIA POSTS
Add a sentence to incorporate your niche or call to action.
Pair with images
Post to any social media platform using a free scheduler like Later.com.
Besides pairing them with your social posts, use the images in other places like your website and digital marketing materials.
Add an introduction (1-2 sentences) and a call to action at the end to personalize. Each blog has personalization guidelines.
Add some of the images from the gallery to it.
Email your blog out to your followers and promote it on social media.
HOW TO USE THE SOCIAL MEDIA CAPTIONS
HOW TO USE THE BLOGS
HOW TO SCHEDULE USING LATER.COM
SCHEDULE POSTS TO STAY CONSISTENT
Social media and business growth are all about consistency.
You made the wise decision to buy your monthly content through The Socia Media Pantry Collective.
Now, make sure that you maximize your investment by using a scheduling tool to help you post every day. There is no need to set a timer, put something on your calendar, or try to remember through sheer willpower.
We recommend using Later.com as your scheduler. It is free, easy to use, and allows you to post on all your social media platforms at one time.
HOW TO ADD YOUR SOCIAL MEDIA ACCOUNTS
We recommend starting out with just one or two. Facebook and Instagram are awesome platforms for food and beverage businesses.
MANAGE YOUR IMAGES
Later.com will store your images for you and will even tell you if you have used that image before in a post.
SCHEDULE YOUR POSTS
You can schedule and post on all of your social channels at once. We recommend that you watch this video to make sure your Instagram posts auto schedule correctly.
BUSINESS VS. PERSONAL ACCOUNTS
Creating a business profile for Instagram opens up whole new worlds! You have access insights to track your progress, can create ads to grow your follows, and more.
HUNGRY FOR MORE?
To make sure you are fully equipped for social media and marketing success, we've put together a few guides and handbooks to help you use the foundation you've gained from being a member of The Social Media Pantry Collective and take your business to the next level.
SOCIAL MEDIA GETTING
Get started on social media with confidence. The guide includes
Top 10 social media terms for business owners
Top 5 metrics you need to pay attention to and why
Step-by-Step checklist on how to set up your social media accounts
Top 5 things you need to do to be successful on social media
IDEAL CUSTOMER AVATAR GUIDE
If you don't understand who your customer is, you can't sell to them. Use this free guide to turn the general ideas that you have about your customers into actionable insights to help grow your business.
Description of an ideal customer avatar is and why it is important
How to incorporate your avatar into your marketing and content plans
An example avatar
10 Questions to ask yourself to build your own customer avatar
INSTAGRAM ENGAGEMENT GUIDE
Get more engagement with your followers by using the 5 Quick Strategies to Better Convert Instagram Users and Build Authentic Engagement
Tips & Strategies to help you create stronger relationships on Instagram and more easily convert.
Industry-relevant examples to clearly illustrate how these strategies work for food and beverage professionals.
Expert Advice to avoid the mistakes we made when we started out.