Congratulations on making the decision to grow your business on social media using The Social Media Pantry. On this page, you'll find what you need to know about what is included in your subscription, how to get started, and how to get the maximum value out of your ready-made social media bundles.
Using your content from the Social Media Pantry is super easy. Since we have done most of the work for you, all that's left is to personalize, post, and profit.
MISE EN PLACE
Download the whole bundle into your Dropbox account.
SOCIAL MEDIA POSTS
Add a sentence to incorporate your niche or call to action.
Long posts are designed for use on Facebook and Instagram. Short posts are designed for Instagram and Twitter.
Pair with images (we have conveniently numbered them for you).
Post to any social media platform using a free scheduler like Later.com.
Besides pairing them with your social posts, use the images in other places like your website, newsletters, and marketing materials.
Add an introduction (1-2 sentences) and a call to action at the end to personalize.
Add some of the images from the gallery to it.
Email your blog out to your followers and promote it on social media.
Post to your social media platforms and add it to your website using the URL. We don’t recommend embedding the video on your website. Just embed the link. However, the actual video file is perfect for social media posts.
Social media and business growth are all about consistency. You made the wise decision to buy your monthly content through The Socia Media Pantry. Now, make sure that you maximize your investment by using a scheduling tool to help you post every day. There is no need to set a timer, put something on your calendar, or try to remember through sheer willpower.
We recommend using Later.com as your scheduler. It is free, easy to use, and allows you to post on all your social media platforms at one time.
Here are a few articles with helpful videos to help you get started.
BUSINESS VS. PERSONAL ACCOUNTS
Creating a business profile for Instagram opens up whole new worlds! You have access insights to track your progress, can create ads to grow your follows, and more.
We believe that knowledge is power... and profit. The more you know, the better equipped you are to serve your customers and grow your business. Sign up for Success Recipes below to get weekly pro tips delivered straight to your inbox.
To make sure you are fully equipped for social media and marketing success, we've put together a few guides and handbooks to help you use the foundation you've gained from subscribing to The Social Media Pantry and take your business to the next level.
SOCIAL MEDIA GETTING STARTED GUIDE
Get started on social media with confidence. The guide includes
Top 10 social media terms for business owners
Top 5 metrics you need to pay attention to and why
Step-by-Step checklist on how to set up your social media accounts
Top 5 things you need to do to be successful on social media
BUYER PERSONA GUIDE
If you don't understand who your customer is, you can't sell to them. Use this free guide to turn the general ideas that you have about your customers into actionable insights to help grow your business.
Description of an ideal customer avatar is and why it is important
How to incorporate your avatar into your marketing and content plans
An example avatar
10 Questions to ask yourself to build your own customer avatar
INSTAGRAM ENGAGEMENT GUIDE
Get more engagement with your followers by using the 5 Quick Strategies to Better Convert Instagram Users and Build Authentic Engagement
Tips & Strategies to help you create stronger relationships on Instagram and more easily convert.
Industry-relevant examples to clearly illustrate how these strategies work for food and beverage professionals.
Expert Advice to avoid the mistakes we made when we started out.